Alba: Home of the Famous White Truffle Festival


October 15, 2012 by travelitaliablog

Alba, a town in Piemonte, Italy, considered the capital of the hilly area of Langhe in the

Alba Cathedral in Piedmont, Italy

Image Courtesy of Edgar Benedetto Laudito /

northern part of Italy province of Cuneo. The town is famous for its peach, wine and white truffle production, thus its world famous white truffle festival. Aside from its white truffles, the town is also the home of the confectionery group Ferrero, who are the producers of the famous Rocher chocolates, Nutella and Tic Tac.


Truffles are one of the top culinary items you can find during fall in Italy which are celebrated with fairs and festivals in central and northern Italy. Truffles are primarily found in Piemonte, Tuscany, Umbria and Le Marche during the months of October and November where there are many truffle fairs and festivals held in these regions.

Among the five regions celebrating the truffle festival, Alba in Piemonte is considered one of the best in Italy and famous in the world. The White Truffle Festival in Alba takes place during weekends from early October through mid-November. The events start with a night of concerts and gastronomic stands and end with the truffle world auction and a truffle walk for tourists. For more details about Alba’s White Truffles Festival, visit


Alba, a small town as it may seem but offers you a wide variety of sites to visit from its beautifully constructed buildings, a charming landscape and the 100 towers which it was also known for. Throughout the year, Alba celebrates history, music, food festivals and other recreations of past events.

Saturday Market – Every Saturday, the market is open for business where local merchants, farmers and vintners bring their products from around the region to sell in this open market. Products vary from truffles, salamis, cheeses, wines, breads and other regional artisan products.

Alba International Film Festival – a fun film festival that showcases a series of first run

Alba International Film Festival

Image Courtesy of HEN-Magonza /

and repertory films, based on actors, locations and theme. The festival is held during the latter half of March.

Vinum – is a wine and music festival which is held during the whole weekends of April where you can purchase a wine glass and use it for wine tasting from over 200 different wine producers. The festival includes enjoying some culinary tastings and the Wine and Jazz nights.

Alba Music Festival – a music festival held in May, June and July. The festival presents world renowned performers in exciting venues from ancient churches to resplendent auditoriums. Concerts are open to all and tickets are free.


Whether it’s for a holiday or business, the small town of Alba offers you a wide variety of places to stay from luxury hotels to budget hotels, bed and breakfast and hostels in Alba, Italy. Find the best hotels in Alba, Piemonte for a perfect holiday in Italy. More hotels in Italy to choose from at, your guide for hotels and restaurants in Italy.

One thought on “Alba: Home of the Famous White Truffle Festival

  1. […] cuisine in the region. This luxury hotel is also conveniently located for people visiting the Alba White Truffle Festival which is a 25 minute drive from Hotel Castello […]

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